Gimeno Arias, Fernando

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Gimeno Arias, Fernando

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Gimeno Arias, Fernando

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Universidad de Murcia. Departamento de Organización de Empresas y Finanzas

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Open Access
XI observatorio del directivo Adimur: análisis estratégico del liderazgo empresarial de la Región de Murcia
(Adimur-Asociación de Directivos de la Región de Murcia, 2026-03) Samper Henarejos, María Reyes; García Imbernón, Gala María; Romero Martínez, Pedro; Santos Jaén, José Manuel; Gimeno Arias, Fernando; Pemartín González-Adalid, María; López Noguera, Antonio López; Economía Financiera y Contabilidad; Facultad de Economía y Empresa
Open Access
From trust and dependence commitment to B2B engagement: An empirical analysis of inter-organizational cooperation in FMCG
(Universidad Valencia, 2023) Valls Martínez, María del Carmen; Sánchez Pérez, Manuel; Gimeno Arias, Fernando; Santos Jaén, José Manuel; Pérez Sánchez, Manuel; Economía Financiera y Contabilidad
This research paper aims to demonstrate that relationships play a pivotal role in fostering inter-organizational cooperation, both at the corporate and individual levels, within the fast-moving consumer goods (FMCG) distribution industry. Despite the extensive body of literature on relationship management, its impact on such a unique and important channel as FMCG remains undetermined. To achieve this objective, we designed a questionnaire for a survey targeting Spanish FMCG distributors, from which we collected 204 responses. We analyzed this data using partial least squares structural equation modeling (PLS-SEM), an emerging methodology in business research that enables us to assess the model's explanatory power and predictive capacity in understanding the relationships between various constructs. Our findings indicate the efficacy of governing inter-organizational relationships to facilitate cooperation. Additionally, we uncover links between corporate and individual relationships that contribute significantly to cooperation. In terms of practical implications for businesses, our results emphasize the importance for managers to prioritize relationships as an integral aspect of efficient channel management. This pertains to relationships within the distribution channel among partners and also individual relationships among business managers. Notably, the existing academic literature has not yet established the effectiveness of relationships in governing channels within the FMCG marketing channel, nor has it established a direct connection between inter organizational and individual relationships among business managers
Open Access
The business digitalization process in SMEs from the implementation of e-commerce: An empirical analysis
(2023) Gimeno Arias, Fernando; Palacios Manzano, Mercedes; León Gómez, Ana; Santos Jaén, José Manuel; Gimeno Arias, Fernando; Palacios Manzano, Mercedes; Economía Financiera y Contabilidad
The main objective of this research is to carry out a comprehensive analysis of how e-commerce affects the performance of small and medium-sized enterprises (SMEs) in Mexico. This study will pay special attention to the role of business digitalization and the optimization of operational processes in this context. Our research involved creating a partial least squares structural equation model (PLS-SEM) to examine our hypotheses. According to our research, incorporating e-commerce, digitalizing business processes, and improving operational efficiency significantly contribute to corporate performance. Our results show direct effects that, together with indirect effects of business digitalization and operational efficiency, enhance the positive influence of online commerce. This research fills a gap in the literature by investigating the relationship between ecommerce, business digitalization, operational efficiency, and business performance. It provides essential insights into the direct impact of e-commerce on corporate performance and the indirect impact through the mediation of business digitalization and operational efficiency. The results show significant implications for business managers, as the findings can help them to invest in technologies that foster e-commerce, which, by improving business digitalization and operational efficiency, will result in better corporate performance and the ability to adapt to today’s turbulent environment
Open Access
How are companies going to business digitalization? An explanation based on the implementation of e-commerce with data of SMEs
(Elsevier Inc., 2024-08-02) Gimeno Arias, Fernando; Santos Jaén, José Manuel; Pemartín González-Adalid, María; Economía Financiera y Contabilidad
The data presented in this article is based on a questionnaire survey regarding e-commerce and business digitalization of SMEs in Mexico answered by the CEOs of the companies. A valid sample of 4,121 Mexican SMEs was collected covering many industries, such as primary sector, extractive industries, manufacturing industries, energy, water, recycling, construction, trade, services, and others. The data includes information about the implementation of e-commerce, business digitalization, operational efficiency, corporate performance, and other demographic indicators of the sampling firms. The link between e-commerce and corporate performance is still underexplored in SMEs, even more so between companies from Latin America, being Mexico a perfect example to explore how different SMEs adapt and thrive due to the rapid growth of their e-commerce and the diversity of their business sectors (Santos-Ja�n et al., 2023 *2+). Data analysis was conducted using SPSS and Smart PLS. The data are useful as the data can be reproduced, reused and reanalysed paying special attention to group-specific effects. This data article also opens up better research opportunities going forward through collaboration with other researchers.SMEs
Open Access
Using PLS-SEM for assessing negative impact and cooperation as antecedents of gray market in FMCG supply chains: An analysis on spanish wholesale distributors
(Emerald, 2022-09-20) Gimeno Arias, Fernando; Santos Jaén, José Manuel; Economía Financiera y Contabilidad
Purpose – Within the fast-moving consumer goods (FMCG) supply chain, one of the problems facing the distribution channel strategy is the presence of the gray market. The article shows two novel antecedents of the participation of official distributors in this gray channel: Negative impact on distributor performance and the relationship with their supplier. Knowledge of this background helps to preserve the strategy outlined for the official distribution channel. Design/methodology/approach – Data were collected from 172 Spanish wholesale distributors and analyzed using PLS-SEM. Findings – The authors found that the damage through negative affectation in the official distributor’s performance and the cooperation provided by the manufacturer, have different effects. While affectation is shown to be a powerful antecedent of participation in the gray market, the effect of perceived manufacturer cooperation does not show strong results. Practical implications – In business practice, these findings lead the manufacturer to keep transactions carried out in the gray market at low levels and provide cooperation to official distributors to guarantee the official channel strategy aimed at efficiency in the distribution of branded goods. Originality/value – The background of the gray market discussed in the study has not been previously analyzed in the literature. In this way, the authors contribute to the knowledge of such a common problem as the presence of the gray market in the segmentation of distribution channels of high-demand products.
Open Access
The Effect of Public Healthcare Expenditure on the Reduction in Mortality Rates Caused by Unhealthy Habits among the Population
(2022-11-10) León Gómez, Ana; Valls Martínez, María del Carmen; Santos Jaén, José Manuel; Gimeno Arias, Fernando; Economía Financiera y Contabilidad
The health systems of developed countries aim to reduce the mortality rates of their populations. To this end, they must fight against the unhealthy habits of citizens, such as smoking, excessive alcohol consumption, and sedentarism, since these result in a large number of deaths each year. Our research aims to analyze whether an increase in health resources influences the number of deaths caused by the unhealthy habits of the population. To achieve this objective, a sample containing key indicators of the Spanish health system was analyzed using the partial least squares structural equation modeling (PLS-SEM) method. The results show how increasing public health spending and, thus, the resources allocated to healthcare can curb the adverse effects of the population’s unhealthy habits. These results have important implications for theory and practice, demonstrating the need for adequate investment in the healthcare system to reduce mortality among the population.
Open Access
The reference group as antecedent of gray market participation: an empirical analysis
(2023) León Gómez, Ana; Gimeno Arias, Fernando; Santos Jaén, José Manuel; Economía Financiera y Contabilidad
Purpose: The objective of this research is to analyze the motivation of a distributor belonging to an official marketing channel to participate in the gray market. We explore this motivation not as an opportunistic behavior but as a strategic decision aligned with the reference group to which it belongs and the homogenization or isomorphism of strategic decisions within the group. Methodology/Approach: Based on a survey of a sample of Spanish official distributors of FastMoving Consumer Goods (FMCG) and an empirical study using PLS-SEM, found evidence that the imitation effect conditions strategic decisions and can be graduated according to the hierarchical position occupied or legitimacy within the reference group. Findings: The hypothesized model was supported by the data. This indicates that the reference group influences the agents that make it up and determines the actions expected of its members, offering a tool to the manufacturer or brand owner to manage the official distribution channel. Originality/Value: The investigation of the effect of the reference group on the behavior of the official distributor offers an alternative to the classical explanation of its participation in the gray market, which has not been addressed by the academic literature so far, and which has traditionally been explained by the individual opportunism of the agents. Practical implications: The main managerial implication is to provide a monitoring element to the official distribution channel leader, such as influencing the behaviors of the reference group to efficiently manage the marketing channel.
Open Access
Using PLS-SEM to Analyze the Effect of CSR on Corporate Performance: The Mediating Role of Human Resources Management and Customer Satisfaction: An Empirical Study in the Spanish Food and Beverage Manufacturing Sector
(MDPI, 2021-11-21) Garza Sanchez, H. H.; Gimeno Arias, Fernando; Santos Jaén, José Manuel; Palacios Manzano, Mercedes; Economía Financiera y Contabilidad
Although in recent decades corporate social responsibility (CSR) has been subjected to numerous studies in management and marketing literature about its impact on business results, the mechanism by which it affects performance has not been established. There is a lack of consensus when it comes to explaining how CSR actions are related to firm performance. Our research helps to understand this relationship through mediating effects such as CSR-oriented human resource management and customer satisfaction because employees and customers are critical stakeholders of companies and contribute directly to the determination of the corporate results. Through a study on a sample of small and medium-sized Spanish food and beverage manufacturing companies, and by using partial least squares structural equation modelling (PLS-SEM), we found that CSR does indeed impact business performance when CSR actions are mainly oriented towards more efficient management of human resources and customer satisfaction. In this way, the results lead us to conclude that depending on the stakeholder to which these actions are oriented, a specific orientation of the company’s CSR policy can be more efficient in corporate performance
Open Access
La contabilidad de costes como herramienta indispensable de gestión en la empresa constructora de obra pública
(Servicios Académicos Intercontinentales S.L., 2018-05) Santos Jaén, José Manuel; Gimeno Arias, Fernando; Economía Financiera y Contabilidad
La reciente crisis económica ha supuesto para el mundo de la empresa la mayor catarsis económico-financiera de las últimas décadas. Especialmente en sectores como el de la construcción que, tanto a nivel privado como de obra pública, ha sufrido un descenso de su actividad de tal magnitud, que muchos de sus agentes han tenido que reposicionar sus costes para hacer frente a la caída de rentabilidad asociada a la menor demanda. En este escenario, se presenta un análisis de las opciones que un oferente de obra pública tiene a la hora de presentar una oferta, la implicación de sus costes en dicha oferta y, en última instancia, como incorporar la caída de rentabilidad en la viabilidad económica de su empresa.
Restricted
Necessary condition analysis for sustainable channel governance in fast-moving markets
(Emerald Publishing, 2025-09-08) Pemartín González-Adalid, María; Gimeno-Arias, Fernando; León-Gómez, Ana; Santos Jaén, José Manuel; Gimeno Arias, Fernando; Economía Financiera y Contabilidad
Purpose – The purpose of this paper is to analyse marketing channel governance through the most relevant elements of the relationship (commitment, trust, dependence and enforcement) in light of a new analytical method – necessary condition analysis (NCA) – that brings fresh perspectives to previous studies. The overlooked fast-moving consumer goods (FMCG) sector is chosen to test the proposed model because its high product turnover and changing consumer demands make effective management and close collaboration between trading partners even more necessary than in other sectors. Design/methodology/approach – Based on a sample of 204 Spanish distributors – both wholesalers and retailers – in the FMCG sector distribution channel who were contacted through LinkedIn, a governance model in the distribution channel is established and validated via structural model analysis using PLS-SEM, NCA and predictive performance analysis. Findings – The results provide empirical support for the proposed model from the perspective of probability, establishing an efficient distribution channel governance formula in FMCG. However, analysis of the proposed relationships in terms of necessity reveals that a high level of social and contractual enforcement cannot be achieved without a certain level of trust and commitment between partners, but that it can be achieved without any dependence. Practical implications – The study highlights that fostering trust and commitment is essential for governance in FMCG distribution channels, as dependence alone is not a necessary condition for achieving strong contractual and social enforcement. Managers should focus on long-term relationship building rather than short-term transactional gains to enhance channel performance. Given the competitive nature of the FMCG sector and the increasing power of retailers, companies can improve governance effectiveness by investing in relational mechanisms that strengthen collaboration with their partners. Originality/value – The research provides novel tools for marketing channel governance in FMCG and contributes to alternative explanations to account for good performance in the agreements established in the distribution channel, as opposed to formulas based on the imbalance of bargaining power and different strategic interests among channel agents.