Publication: Responsabilidad social empresarial turística en Colombia: regulación en el sector hotelero
Authors
Téllez Bedoya, Carlos Arturo
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Publisher
Escuela Universitaria de Turismo. Universidad de Murcia
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DOI
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info:eu-repo/semantics/article
Description
Abstract
El turismo es uno de los sectores que ha incidido
positivamente en el crecimiento económico de Colombia en l os
últimos años. No obstante, ello no se ha evidenciado en la asunción
de acciones de Responsabilidad Social Empresarial -RSE- por parte
de las or ganizaciones del sector.
En gran parte, dicha limitación se origina en la diversidad de
iniciativas reguladoras enfocadas en el tema. Por ende, a partir de
la metodología cualitativa este documento busca contribuir a la
reflexión en cuanto a RSE en la hotelería, caracterizando de manera
sintética las principales iniciativas reguladoras y desarrollando un
análisis crítico a partir de la información obtenida en entrevistas a
dichos actores, tomando como referencia la óptica radical humanis ta
propuesta por la Escuela de Montreal.
Los principales resultados evidenciaron un tejido social en
construcción alrededor de la RSE hotelera en Colombia, así como,
una ausencia de iniciativas especializadas que estén adaptadas al
marco local y que per mitan desarrollar a partir de la autonomía de
las organizaciones un accionar que i mpact e positivamente a los
actores sociales del sector.
ABSTRACT: During the last years, touris m i mpacts in a positive way the economic increase in Colombia. Nevertheles s, this dynamic growin g hasn ́t i mpact CSR actions in hospitality or ganizations. Right now, this situation happens becaus e exist diversit y regulations in hospitality CSR. Thus, this text permits reflect about that topic in Colombi a making a description in the main regulation initiatives and doing a critical analyses trough or gani zations speeches, taking as reference the radical humanis m approach proposed by HEC Montreal. It’s based in qualitative methodology, originated in documents review and subsequently use of techniques such as depth interviews and content anal ysi s Finally, as results this study s hows a social relationship under construction around the hos pitality CSR in Colombia, as well as, an absence of specialized initiatives that could be adapted to the local reality and allow develop autonomy in organizations t o impacts positi vel y social actors.
ABSTRACT: During the last years, touris m i mpacts in a positive way the economic increase in Colombia. Nevertheles s, this dynamic growin g hasn ́t i mpact CSR actions in hospitality or ganizations. Right now, this situation happens becaus e exist diversit y regulations in hospitality CSR. Thus, this text permits reflect about that topic in Colombi a making a description in the main regulation initiatives and doing a critical analyses trough or gani zations speeches, taking as reference the radical humanis m approach proposed by HEC Montreal. It’s based in qualitative methodology, originated in documents review and subsequently use of techniques such as depth interviews and content anal ysi s Finally, as results this study s hows a social relationship under construction around the hos pitality CSR in Colombia, as well as, an absence of specialized initiatives that could be adapted to the local reality and allow develop autonomy in organizations t o impacts positi vel y social actors.
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Citation
Gran Tour: Revista de Investigaciones Turísticas, nº 14 (2016)
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