Publication:
The business digitalization process in SMEs from the implementation of e-commerce: An empirical analysis

dc.contributor.authorGimeno Arias, Fernando
dc.contributor.authorPalacios Manzano, Mercedes
dc.contributor.authorLeón Gómez, Ana
dc.contributor.authorSantos Jaén, José Manuel
dc.contributor.authorGimeno Arias, Fernando
dc.contributor.authorPalacios Manzano, Mercedes
dc.contributor.departmentEconomía Financiera y Contabilidad
dc.date.accessioned2023-11-07T23:11:39Z
dc.date.available2023-11-07T23:11:39Z
dc.date.issued2023
dc.description©<2023>. This manuscript version is made available under the CC-BY 4.0 license http://creativecommons.org/licenses/by/4.0/ This document is the Published, version of a Published Work that appeared in final form in [Journal of Theoretical and Applied Electronic Commerce Research]. To access the final edited and published work see[https://doi.org/10.3390/jtaer18040086]
dc.description.abstractThe main objective of this research is to carry out a comprehensive analysis of how e-commerce affects the performance of small and medium-sized enterprises (SMEs) in Mexico. This study will pay special attention to the role of business digitalization and the optimization of operational processes in this context. Our research involved creating a partial least squares structural equation model (PLS-SEM) to examine our hypotheses. According to our research, incorporating e-commerce, digitalizing business processes, and improving operational efficiency significantly contribute to corporate performance. Our results show direct effects that, together with indirect effects of business digitalization and operational efficiency, enhance the positive influence of online commerce. This research fills a gap in the literature by investigating the relationship between ecommerce, business digitalization, operational efficiency, and business performance. It provides essential insights into the direct impact of e-commerce on corporate performance and the indirect impact through the mediation of business digitalization and operational efficiency. The results show significant implications for business managers, as the findings can help them to invest in technologies that foster e-commerce, which, by improving business digitalization and operational efficiency, will result in better corporate performance and the ability to adapt to today’s turbulent environment
dc.formatapplication/pdfes_ES
dc.format.extent21
dc.identifier.citationJournal of Theoretical and Applied Electronic Commerce Research, 18, 4
dc.identifier.citationhttps://www.mdpi.com/0718-1876/18/4/86
dc.identifier.doihttps://doi.org/10.3390/jtaer18040086
dc.identifier.issn0718-1876
dc.identifier.issn0718-1876
dc.identifier.urihttp://hdl.handle.net/10201/135431
dc.languageenges_ES
dc.relation.isreferencedbyED_IDENTRADA=1187
dc.rightsinfo:eu-repo/semantics/openAccess*
dc.rightsAtribución 4.0 Internacional*
dc.rights.urihttp://creativecommons.org/licenses/by/4.0/*
dc.subjecte-commerce
dc.subjectBusiness digitalization
dc.subjectOperational efficiency
dc.subjectCorporate performance
dc.subjectPLS-SEM
dc.titleThe business digitalization process in SMEs from the implementation of e-commerce: An empirical analysises_ES
dc.typeinfo:eu-repo/semantics/articlees_ES
dspace.entity.typePublicationes
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relation.isAuthorOfPublication214b70fe-99e1-4d70-9146-dbdb2a3065fe
relation.isAuthorOfPublicationbbc28041-c410-4587-8809-57da2899210e
relation.isAuthorOfPublication.latestForDiscoveryf2a50292-b572-4299-827f-f1d9a677a12d
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