Publication: Análisis del equilibrio entre el potencial turístico y la oferta de alojamientos en turismo rural mediante técnicas de estadística espacial. Una aplicación a la provincia de Cáceres (España)
Authors
Sánchez Martín, Jose Manuel ; Sánchez Rivero, Marcelino ; Rengifo Gallego, Juan Ignacio
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Publisher
Universidad de Murcia
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DOI
https://doi.org/10.6018/turismo.39.290701
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info:eu-repo/semantics/article
Description
Abstract
La distribución de la oferta de alojamiento rural se concentra en espacios muy concretos
coincidentes, en buena parte de los casos, con la presencia de los atractivos naturales más rele-
vantes. Entre ellos destacan el relieve y la red hidrográfica como elementos preferidos por la
demanda. No obstante, parte de la oferta alojativa se localiza en áreas con menos aptitudes para
desarrollar esta modalidad turística. Por ello, proponemos realizar un análisis que nos permita
determinar la bondad de la adecuación entre la oferta y el atractivo turístico mediante la uti-
lización de estadística espacial. En concreto, se propone utilizar la regresión geográficamente
ponderada y su modelo de ajuste para determinar si los alojamientos se localizan en las zonas
idóneas o, por el contrario, están en áreas menos adecuadas para la práctica del turismo rural.
ABSTRACT The distribution of the supply of rural accommodation is concentrated in very specific areas that coincide, in most cases, with the presence of the most outstanding natural attractions. Among them, landscape and the hydrographic network have been emphasized as preferred elements by the demand. However, part of the accommodation supply is located in areas with less aptitude to develop this form of tourism. Therefore, we propose an analysis that allows us to determine the goodness of fit between supply and tourism appeal using spatial statistics. Specifically, we propose using geographically weighted regression and adjustment model to determine whether accommodation is located in suitable areas or, on the contrary, in areas less suitable for the practice of rural tourism.
ABSTRACT The distribution of the supply of rural accommodation is concentrated in very specific areas that coincide, in most cases, with the presence of the most outstanding natural attractions. Among them, landscape and the hydrographic network have been emphasized as preferred elements by the demand. However, part of the accommodation supply is located in areas with less aptitude to develop this form of tourism. Therefore, we propose an analysis that allows us to determine the goodness of fit between supply and tourism appeal using spatial statistics. Specifically, we propose using geographically weighted regression and adjustment model to determine whether accommodation is located in suitable areas or, on the contrary, in areas less suitable for the practice of rural tourism.
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Citation
Cuadernos de turismo, nº 39 (2017)
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