Is the formalization of NPD   collaboration productive or  counterproductive? Contingent   effects of trust between partners

Pemartín González-Adalid, María; Rodriguez-Escudero, Ana I.

Publication:
Is the formalization of NPD collaboration productive or counterproductive? Contingent effects of trust between partners

dc.contributor.author	Pemartín González-Adalid, María
dc.contributor.author	Rodriguez-Escudero, Ana I.
dc.contributor.department	Organización de Empresas y Finanzas
dc.date.accessioned	2025-12-09T13:24:01Z
dc.date.available	2025-12-09T13:24:01Z
dc.date.copyright	© 2020, The Author(s)
dc.date.issued	2020-05-18
dc.description.abstract	New product development (NPD) collaborations with external partners involve high coordination costs and run substantial risks. Formalization seems to be an effective mechanism to mitigate said costs and risks, although the issue of whether formalization actually proves productive or counterproductive remains an open question. This study empirically analyses the direct impact of formalization and the interaction effect between formalization and trust between partners in order to gauge their influence on NPD collaboration performance. Findings indicate that formalization directly boosts the quality and novelty of the new product developed in collaboration, but that it does not affect adherence to schedule. In addition, trust reinforces the productive effect of formalization on new product quality and novelty, and makes the impact of formalization on adherence to schedule positive. However, without trust, we find a null impact of formalization on new product quality and a counterproductive impact on adherence to schedule. These results suggest that formalization and trust may complement each other, reinforcing each other’s positive effect on new product quality and novelty and presenting a positive synergistic effect, while helping to overcome the counterproductive effect of formalization on adherence to schedule.
dc.format	application/pdf
dc.format.extent	17
dc.identifier.citation	Business Research Quarterly 2021, Vol. 24(1) 2 –18
dc.identifier.doi	https://doi.org/10.1177/2340944420916307
dc.identifier.eissn	2340-9444
dc.identifier.uri	http://hdl.handle.net/10201/178290
dc.language	eng
dc.publisher	SAGE Publications
dc.relation	The author(s) disclosed receipt of the following financial support for the research, authorship, and/or publication of this article: The authors are grateful for the financial support of the Ministerio de Economía, Industria y Competitividad, Plan Estatal de Investigación Científica y Técnica y de Innovación 2013–2016, project reference ECO2017-86628-P
dc.relation.publisherversion	https://journals.sagepub.com/doi/10.1177/2340944420916307
dc.rights	Attribution-NonCommercial-NoDerivatives 4.0 International	*
dc.rights.accessRights	info:eu-repo/semantics/openAccess
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/4.0/	*
dc.subject.ods	No relacionado con ningún objetivo de desarrollo sostenible
dc.title	Is the formalization of NPD collaboration productive or counterproductive? Contingent effects of trust between partners
dc.type	info:eu-repo/semantics/article
dc.type.version	info:eu-repo/semantics/publishedVersión
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