Parents' Choice Criteria for Infant Food Brands: A scale development and validation

Román Nicolás, Sergio; Sánchez Siles, Luis Manuel

Publication:
Parents' Choice Criteria for Infant Food Brands: A scale development and validation

dc.contributor.author	Román Nicolás, Sergio
dc.contributor.author	Sánchez Siles, Luis Manuel
dc.contributor.department	Comercialización e Investigación de Mercados
dc.date.accessioned	2024-01-29T09:57:29Z
dc.date.available	2024-01-29T09:57:29Z
dc.date.issued	2017-10-16
dc.description	This is the accepted version of the article: Román, S., & Sánchez-Siles, L. M. (2018). Parents’ choice criteria for infant food brands: A scale development and validation. Food Quality and Preference, 64, 1-10.http://dx.doi.org/10.1016/j.foodqual.2017.10.008	es
dc.description.abstract	The study of the motives that parents take into account when making commercial infant food choices is important because these choices determine what infants eat. Food given to children during infancy has a major impact on their health, development and growth. This article describes the development and validation of an instrument for capturing parent’s choice criteria for infant food brands (PCCIFB). A structured empirical scale development procedure was followed to develop this new tool. Items were generated from 18 in-depth interviews and one focus group with parents of children under 18 months in Spain. The psychometric properties of the scale were successfully assessed on two samples of parents (n = 197 and n = 649). The multidimensional 11-item scale offers insights into the most relevant attributes, grouped in three factors (reputation/liking, environmental/social and convenience/price), that determine parents’ brand choice of commercial infant foods (i.e., formula milk, infant cereals and jarred baby foods). The scale dimensions were significantly and positively correlated to key brand variables, namely, brand familiarity, brand satisfaction and brand loyalty. Implications and future research opportunities are discussed.	es
dc.format	application/pdf	es
dc.identifier.citation	Food Quality and Preference 64 (2018) 1–10
dc.identifier.doi	https://doi.org/10.1016/j.foodqual.2017.10.008
dc.identifier.uri	http://hdl.handle.net/10201/137909
dc.language	eng	es
dc.publisher	Elsevier	es
dc.relation	This study was funded by the Hero Group under the HIDANS project.	es
dc.relation.publisherversion	https://www.sciencedirect.com/science/article/pii/S0950329317302471	es
dc.rights	info:eu-repo/semantics/openAccess	es
dc.rights	Attribution-NonCommercial-NoDerivatives 4.0 Internacional	*
dc.rights.uri	http://creativecommons.org/licenses/by-nc-nd/4.0/	*
dc.subject	Scale development	es
dc.subject	Commercial infant foods	es
dc.subject	Brand choice criteria	es
dc.subject	Consumer	es
dc.subject.other	CDU::3 - Ciencias sociales::33 - Economía::339 - Comercio. Relaciones económicas internacionales. Economía mundial. Marketing	es
dc.title	Parents' Choice Criteria for Infant Food Brands: A scale development and validation	es
dc.type	info:eu-repo/semantics/article	es
dspace.entity.type	Publication	es